Egg Farmers of Nova Scotia (EFNS) is a not-for-profit organization that represents the province’s 26 registered egg farmers. As well as highlighting their members, the high standards they apply to their work and the work they do in the community, EFNS also promotes the consumption of eggs by educating consumers about nature’s perfect food.
Half Twelve was asked by EFNS to give the lightest of refreshes to their visual identity and to redesign their website so it had a more contemporary look and feel that appealed to the modern consumer. Their primary objectives for the website were to make it easier to navigate, easier to share content on their social media platforms and to revamp their recipe section. They also wanted a content management system (CMS) that made it easier to update or add content as well as providing a private section for their members where they could access private documents.
Site development by Red Ear Media.